Itr Al Ward by Al Shareef Oudh is a fragrance for women and men. Itr Al Ward was launched in 2016. The nose behind this fragrance is Al Shareef Jawed. Top notes are Cardamom, Taif Rose, Bulgarian Rose and Anise; middle notes are Myrrh, Saffron, Olibanum, Cinnamon and Cloves; base notes are Sandalwood, Agarwood (Oud) and Musk. "Our pot was to be filled with the melody of the Damask Rose. Endeavouring to produce a fragrance smelling true to its raw material was a challenge. We painstakingly dissected every scent note of this rose to craft a unique Attar perfume with complementary ingredients enhancing the star of this blend; Damask Rose. Nurtured in two different locations (Ta’if and Kazanlak), each rose blossomed within its own climate, earth and mysteries of Mother Nature bringing forth remarkable facets of the much-lauded Damask rose. After rigorously selecting our ingredients we distilled them in-house to extract not just their oils but the essences of their ingredients, what they symbolise in society and the meanings they evoke to the beholder." - a note from the brand.