Si by Giorgio Armani is a Chypre Fruity fragrance for women. Si was launched in 2013. The nose behind this fragrance is Christine Nagel. Top note is Cassis; middle notes are May Rose and Freesia; base notes are Vanilla, Patchouli, Woody Notes and Ambroxan. According to Women's Wear Daily: Australian actress Cate Blanchett has been confirmed as the new face of Giorgio Armani Parfums, a division of L’Oréal Luxe. Blanchett, who is rehearsing for a play with Isabelle Huppert at the Sydney Theatre Company, will be the face of an advertising campaign for a new eau de parfum called 'Sí' that will hit shelves at the end of the summer. The confirmation comes after weeks of unsubstantiated buzz following press reports about a fragrance collaboration between the actress and Giorgio Armani, who have a long-standing professional relationship. Blanchett has often worn Armani creations on the red carpet and openly expressed admiration of him.